Arts & Economic Prosperity ® 5
A New Study of the Arts in Fort Worth
“The arts are a formidable industry in Fort Worth. Our arts groups employ people locally, purchase goods and services from local merchants, are at the core of tourism, and help drive economic development,” -Suzan Greene, Chair of the Arts Council of Fort Worth Board of Directors
The Arts Council of Fort Worth is partnering with Americans for the Arts’ to participate in their latest national economic impact study, Arts & Economic Prosperity® 5. This research project will quantify the economic impact of the arts and culture industry in our city -the results of which will help us communicate the impact of our local arts scene to city government and the greater community.
As one of nearly 300 study partners across all 50 states plus the District of Columbia, our agency is collecting detailed financial information about Fort Worth’s nonprofit arts and culture organizations throughout 2016–that includes our theaters, dance companies, museums, galleries, arts education organizations, and more!
Over the course of a year, we will work with selected arts presenters and facilities to collect surveys from attendees at arts events using a short, anonymous questionnaire. These surveys will ask how much attendees spent on items such as meals, parking and transportation, retail shopping, and overnight lodging as a result of attending each event. If a surveyor comes your way this year during a performance, please help us out by filling out this very important questionnaire!
Surveys and data for the study will be collected throughout calendar year 2016 and results will be presented to the community in June 2017. We are eagerly looking forward to receiving the final report which will exemplify just how much the arts in Fort Worth contribute to our city annually!
For more information about Fort Worth’s participation in Arts & Economic Prosperity® 5, please contact Arts Council President, Karen Wiley, at (817) 298-3022.
Meet Our Study Partner
“Our Arts & Economic Prosperity series demonstrates that the arts are an economic and employment powerhouse both locally and across the nation…leaders who care about community and economic vitality can feel good about choosing to invest in the arts. Nationally as well as locally, the arts mean business.” –Robert L. Lynch, president and CEO of Americans for the Arts
Americans for the Arts (AFTA) is the nation’s leading nonprofit organization for advancing the arts in America. AFTA has conducted similar economic impact studies in more than 400 U.S. communities since 1994 and their data is consistently used to advocate for federal arts support on the floor of the U.S. House of Representatives. For more information about American’s for the Arts, visit their website here.
In 2012, the Arts Council of Fort Worth released the results of Arts & Economic Prosperity ® 4, detailing the economic impact of the arts in Fort Worth between 2010 and 2011. Through the assistance of Fort Worth’s local arts groups and Americans for the Arts, study findings were able to show that the nonprofit arts industry in Fort Worth annually generates $84 million in economic activity and supports 3,011 full-time equivalent jobs. The $84 million figure included $39.2 million contributed by spending of arts and culture organizations and $45.3 million in event-related spending by their audiences.
Figures from Fort Worth’s participation in Arts & Economic Prosperity® 4 were based on data from 2010-2011, near the end of the Great Recession. The combined results of this study were pivotal in expressing the value of the arts to leadership at the City of Fort Worth during impending budget cuts to local funding for the arts and in restoring funding to pre-recession levels. Our current study will demonstrate how the arts have fared during a robust period of economic recovery and growth. We can’t wait to see the results! (A copy of the previous study results can be viewed here.)
Completion of Arts & Economic Prosperity® 5 will require collection of 800+ audience-intercept surveys from arts events throughout the city in 2016. If you would like to assist the Arts Council in survey collection please send an email with your name, contact information, and brief bio to firstname.lastname@example.org with the subject line “Impact Study Volunteer.” If selected, you will be contacted via email with additional information and a signup sheet for service at select events.